Lesson 07 of 8
Dr. Nilsa Elias: Welcome, everyone, to this episode of CommuniBiz: Mastering Business Communication. I'm Dr. Nilsa Elias, and today we’re taking a close look at Task 1 from your C716 Business Communication course—yep, we’re talking about that cover letter and résumé assignment that might be feeling a little intimidating right now. I promise we’re gonna break it down together, so it feels less overwhelming and a lot more manageable. Just a little side note before we start: remember, all those extra course activities are optional, but if you wanna actually pass, you do need to finish this Task 1, plus Task 2. Let’s figure out how to keep things organized, stay focused, and actually feel confident about what you’re submitting.
Dr. Nilsa Elias: So, first thing’s first: you gotta choose a position you’re interested in applying to. It could be something you’re really passionate about, or maybe just related to where you see your career going. If you remember from past episodes, like when we discussed resumes and professional branding, it’s always a good idea to use these assignments as a way to explore roles that genuinely excite you. This’ll make the work ahead feel more meaningful—and honestly, let’s face it, a lot less like busywork.
Dr. Nilsa Elias: Alright, once you’ve picked your position, we dive into drafting your cover letter. Here’s something I often see—students jump straight into writing without thoroughly reading the job description. I know, it seems obvious, but really, do yourself a favor and look for those key responsibilities and required skills. If the company’s got a mission statement, even better. That’s gonna help you connect your experience to what they really care about. Let’s say you want to open with something like, I am excited to apply for the Marketing Coordinator position at XYZ Company, as advertised on your careers page. Simple, straight to the point. There’s no need to overcomplicate it.
Dr. Nilsa Elias: Now, as you build out your cover letter, be sure to highlight why you’re qualified and why you’re interested in the role. Something like, With over three years of experience in digital marketing and a passion for innovative campaigns, I am confident in my ability to make a valuable contribution to your team. And don’t forget—when you finish your draft, pause for a minute, review your checklist. Is it clear? Is it concise? Did you answer the required questions? Great. That’s your cue to take a breather and reward yourself for making it this far. Little steps, right?
Dr. Nilsa Elias: Next, to complete your cover letter, you wanna make sure you address at least two required questions. For example, why does this position interest you? What qualifies you for it? Why are you the right fit for the role, and maybe even for the company as a whole? You don’t have to answer all of them, but absolutely pick at least two. Here’s an example of a statement that covers company fit: I am particularly drawn to this role because of XYZ Company’s commitment to sustainability, which aligns with my personal values. Alternatively, if you want to showcase your skills, consider saying something like: My background in project management, combined with my ability to work under tight deadlines, makes me a strong candidate for this role. If possible, include a specific achievement, such as: At my previous job, I increased social media engagement by 30% through targeted campaigns. It sounds real, it gives evidence, and it makes you memorable. Then tie everything together with something that connects your values to the company’s mission. Proofread. Please, proofread. I can’t tell you how many times a tiny error derails an otherwise fantastic application. As I mentioned before, attention to detail is the foundation of professional communication.
Dr. Nilsa Elias: Okay, shifting gears a bit, let’s talk about your résumé. Gather up all your info first—your name, contact info, education, experience, and relevant skills. This is where you want to check that you’ve really covered the basics. So, for example: Name and contact: John Doe, johndoe@example.com, (123) 456-7890.” Education: “Bachelor of Arts in Marketing, WGU University, 2027. Experience: Marketing Assistant, DEF Company, 2021 to 2023, developed and executed social media campaigns, analyzed campaign performance, and provided reports. Skills: Social media marketing, content creation, project management. Now, I might sound like a broken record here, but formatting really does make a difference. Use a simple, professional layout—nothing too flashy, but clear and easy to read. I always say, if you have to squint to find your skills section, it’s probably not gonna get read by a recruiter, right?
Dr. Nilsa Elias: Take the extra time to review and refine what you wrote. Check again for errors, ensure everything is up to date, and verify that you've completed all the required tasks on the checklist. Attention to detail is what’ll set you apart. Use tools like Grammarly, WGU provides you with access—that’s not cheating, that’s just smart professional communication. WGU even allows you to use your student email as contact information, so don’t worry if you prefer not to use your personal email. Even the simplest tweaks can make a significant difference!
Dr. Nilsa Elias: If you get stuck at any point, remember you’ve got support—WGU Writing Studio, your Academic Coach Helpline, and don’t hesitate to schedule time with your instructor. These resources are there for you, and honestly, using them is one more way you’re demonstrating professionalism.
Dr. Nilsa Elias: Alright, that’s a wrap on Task 1 for today! Thank you so much for joining—and as you work to quickly complete this task, be sure to celebrate your progress. Remember, progress is…well, it’s progress, no matter the pace. Take breaks, reward yourself, and keep your spirits up. I’m rooting for you as you polish up your cover letter and résumé, and I’ll see you next time for more career-building tips. Good luck!